The new base AirPods will mark the first update to the product since March 2019 and will add a new design that is likely to mirror the design of the AirPods Pro. The earbuds will come with a new case and shorter stems poking out of the bottom of each one. The AirPods Pro coming next year will be the first change to that product since October 2019 and will include updated motion sensors with a focus on fitness tracking.
The update to its wireless earbuds range will strengthen the company’s wearables, home, and accessories segment, which has grown rapidly to now account for more than $30 billion in annual revenue, exceeding 10% of total sales.
Apple only recently caught up with demand for the product, and it is not currently working on a second generation of the AirPods Max, though it has discussed launching additional color variations in the future.
As part of its wide home, audio, and accessories strategy, Apple has also begun early development of a HomePod speaker with a built-in screen as well as a device that combines the features of a HomePod, FaceTime camera, and Apple TV. Apple released a HomePod mini speaker last year and outlined a minor update to the Apple TV set-top box last month.
For the new AirPods Pro, Apple has also tested a smaller design that eliminates the stems. That look will debut on new Beats-branded wireless earbuds planned to be announced next month.
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